How do we optimize empty taxis to make sure we maximize the use of resources? Why don't we share taxi cars and pay less for it? How can we create a win-win situation for taxi cars that's just standing still and waiting for a customer to show up?

Purpose: To decrease the amount of empty cars and get the most out of the taxi resources, and to open up to the possibility to share taxis with others and get a better price.

How: Pricing is decided by demand and the amount of empty taxis. X% empty taxis = X% discount on the price. The price is splitted in half if the traveler shares a taxi with another traveler.